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CT Lottery's “Lucky” Game Now to be Played in all New England StatesThe Connecticut Lottery Corporation wants to know, “What would you do if you won $1,000 a day, every day, for the rest of your life?”

On March 11, Lottery players will have the chance to find out, when tickets for New England's “Lucky for Life,” which features a top prize of $1,000 a day for life, go on sale.  Tickets can be purchased at all CT Lottery retailers and at authorized lottery retailers throughout New England. This new regional game is the result of an historic collaboration between the six New England state lotteries.  The CT Lottery’s existing Lucky-4-Life game provided the foundation for this new gaming enterprise.  
 
“The ‘for life’ game style is tremendously popular with Connecticut’s lottery players,” said Anne M. Noble, President and CEO of the CT Lottery.  “Successful sales of CT’s original ‘Lucky’ game have delivered nearly $29.4 million to the state’s General Fund, and almost $40 million in prize money to players since the CT Lottery developed and launched the game in 2009. We expect even greater success for our state, and all of New England.”   

Now, just three years later, CT's game is bigger and better. "We’ve made dynamic enhancements to the game, especially to the top prize, which has been raised from $2,000 a week for life, to an unbelievable $1,000 a DAY for LIFE,” Noble reported.  "The marketing campaign spotlights the reason many people play our games by asking 'what would you do’?”

"National multi-state lottery games like Powerball and Mega Millions have for many years featured popular jackpot prizes," according to Noble. “What the six New England lotteries have achieved by working together on a ‘for life’ game exclusive to New England is unprecedented and delivers true value and affordable fun to players across all six states. Each state brought its unique perspective, talents and resources to the Lucky alliance, and the result is a game that should generate significant revenue for the states and lottery retailers, and meaningful wins for players.  The good causes that lotteries have funded all over New England for decades will benefit from this new collaboration.”
 
“Working together has allowed states that could not otherwise fund a ‘for life’ game of this magnitude to now offer it as part of their gaming portfolio. As lottery markets mature, it becomes more challenging to meaningfully increase sales and returns for the states we serve,” Noble continued.   In addition to more potential revenue, the collaboration also offers opportunities in the future for additional regional games and for discussions about how to improve lottery gaming in New England, including social media and responsible gaming initiatives. “Gaming products, play styles and regulatory schemes are unique to each state.  We are pleased to partner with the other New England states to bring an innovative and exciting new product to market at a time when all state governments need as much support as possible."

CT’s “Lucky-4-Life” game was named the lottery industry’s “Best New Online Game” by the North American Association of State and Provincial Lotteries (NASPL).

ABOUT THE NEW LUCKY FOR LIFE:

The new Lucky for Life, will replace the CT Lottery’s current "Lucky-4-Life" draw game.  Ticket sales for the twice weekly drawn game begin on Sunday, March 11, with the first drawing to be held on Thursday, March 15. Sales of the current “Lucky” game will end on March 8. 

Tickets cost $2 and will be sold in Connecticut, Rhode Island, Massachusetts, New Hampshire, Vermont and Maine. Drawings will be held on Mondays and Thursdays at 10:38 pm.

There are 10 ways to win.  Players must select five (5) numbers out a field of 40, and one (1) Lucky Ball number from a field of 21. Those matching all six numbers drawn will win the game’s up to $1,000 a day for life top prize which will be guaranteed for a minimum of 20 years, but will continue to be paid out for the duration of each winner’s lifetime -- so winners who live long lives, will win more!

In addition to its extraordinary top prize, Lucky for Life will also feature a $25,000 second prize and other exciting cash prizes ranging from $2,000 to $2.  The overall odds of winning a prize in the game are 1 in 6.6.  While there is not a cash option offered on the game’s top prize, all lower-tiered prizes are paid out in one-time, lump sum payments.

Winning tickets must be redeemed in the same state in which they were purchased.


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